FILA

About the project

Client
FILA
Category

Fila is a leading company that produces, design and creates active lifestyle, heritage and fitness footwear, apparels and accessories for men, women & kids. The brand is famous for its mix and uses different components of cloth into making a new sportswear. The company has a successful brand image due to its motivational designs. Fila is a globally available brand with a hundred stores in the world. The brand is a first choice for every sports person because of its superior lifestyle appeal.

Fila had a pre subscribed international guidelines for its stores, including the details of shelve sizes, color combinations along with floor fixture frame. For this Kingsmen India provided them permanent and real solutions as per the Indian Customers taste. Our design team detailed the wall frames into male and female system along with the new substitute of LED lights is proposed to them. New LED lights were sourced from the stores to match the LUX level of the store.  FILA and Kingsmen India Design team have one on one discussion about the design after which our design team developed a detailed fixture with wherever possible fixtures were planned in knockdown system. A mockup of the fixtures was developed in our factory and them same was approved by our clients’ designer. To match the color theme of the client, every metal was powder painted first and then with the Deco paint. For the furniture of the store water jet, technology is used to cut the glass frames so that it must be accurate in size and color quality also matches the international brand image of the brand.

Kingsmen India got the appreciation for all the new and substituted ideas proposed. We completed the store in just 4 weeks of time. Our client was very happy with our work and looking for more design approaches for their upcoming stores from our end.