Apollo Experience Centre

Apollo Tyres envisioned experience centres in Gurgaon and Chennai to help dealers and customers engage with the brand’s legacy, product portfolio, and innovation journey. The centres were designed as immersive touchpoints where visitors could understand Apollo’s lineage, manufacturing strength, and tyre solutions through curated storytelling and interactive experiences.

Kingsmen’s Scope of Work
Kingsmen supported the development and execution of Apollo Tyres’ first experience centres, including fixture and furniture fabrication, spatial execution, interactive technology integration, user-input systems, environmental sensing elements, and on-site implementation.

Bringing the Experience to Life
Kingsmen brought Apollo’s brand and product story to life through a blend of physical displays, custom-built fixtures, interactive technologies, and responsive experience elements. The centres enabled dealers and customers to explore Apollo’s heritage, products, and innovation in an engaging, hands-on environment.